Last Updated: December 2025

🚀 Summary: Changeover to The Climate Label

<aside> 🗓️ KEY DATE: December 31, 2025

Complete the changeover of the Label and updates to your Marketing Claims

✅ DO fully align your Marketing Claims with the latest guidance

✅ DO ensure all of your digital assets use The Climate Label

✅ DO ensure all of your newly printed physical materials use The Climate Label (not the Climate Neutral Certified label)

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📣 Marketing with The Climate Label

<aside> 💡 Throughout this Guide we refer to the Label and to Marketing Claims. The Label refers to the image files of the certification label. Marketing Claims refers to the words you use to describe your climate work.

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01 | Download and Use the Label

02 | Refine your Marketing Claims

03 | Announce Your Certification

04 | Infuse Into Your Brand

🤝 Community Resources

Get Inspired: Peer Examples

Get Support: Slack Community

💥 Join Campaigns | Grow the Movement

Throughout the year, The Change Climate Project team rolls out multiple collaborative marketing and social media campaigns to help elevate our certified community and The Climate Label! We’re hard at work developing our campaigns for 2025 including Earth Day, Climate Week, and more. Stay tuned for details here in the near future.